Set Quantity Limit for Purchase

I’d like to set a quantity limit for a couple of wines on our website. I don’t see how to do this - I see info about setting up allocations, but I want anyone to be able to come to the website, go to purchase this item, and it only allows them up to three bottles.

Max order, in Manage SKU? It’s hiding in the Advanced part.

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The only way to do that would be with allocations. Allocations require someone has or creates a username/password and logs in, and that they’re marked with either a contact type or club. The “join” form can mark them as a certain contact type that you’d include in the allocation. The problem to me with a ‘publicly available allocation’ is the user flow. I’d like them to either be sent to the product page, or see the product in a product listing, and it have them know what they have to do to get their 3 bottles.